Data must be adequately prepared to ensure your analytic processes are maintained. Data collection issues abound. Data needs to be reliable, understandable, dirty, sparse, biased, too small, too big, and incomprehensible.   Planning is the key to developing a robust analysis.

The real focus of your analytics data design should be reproducibility and speed. What use is your data if it takes days to get a simple answer from your best analyst or your two best analysts generate two different answers? Speed and reproducibility constraints on your growth. Can an organization grow and still keep the information it needs at its fingertips?  Though time-consuming, sufficient planning mitigates the accumulation of data and complexity.

We can help you with the following:

  • Surveys
  • Focus Groups
  • Public Data
  • Operational Data
  • Demographics